Disney’s Grace Hopper Conference

For the 2024 Grace Hopper Conference, The Walt Disney Company showcased itself as a genuine tech company championing women and non-binary inclusion. Inspired by the concept of a tech bento box, the booth blended modern design with Disney's playful spirit — telling the story from Disney IP all the way through to imagineering, animation, and tech roles. I worked alongside lead designer Weilin Zhang to bring the vision to life through merchandise, digital assets, and social graphics.

Client
Disney Tech

Year
2024

Team
Weilin Zhang

Contributions

Contributed to booth layout and flow, ensuring a cohesive visitor experience.

Designed the merch box assets handed out to conference attendees.

Created digital Zoom backgrounds for virtual attendees.

Designed social media graphics encouraging event attendance and driving engagement across platforms.

Tools Used
Ps Photoshop
Id InDesign
Ai Illustrator
Grace Hopper — Disney Tech Campaign

Environmental & Event Design

Booth & Stage Signage

Grace Hopper Disney booth wall
Grace Hopper booth with team
Grace Hopper stage backdrop

Print Collateral

Event Materials

Grace Hopper Disney postcard animated

Digital Assets

Zoom Backgrounds

Disney GHC Zoom background flat
Disney GHC Zoom background laptop mockup
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